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Music Videos Belong in the Living Room Again

Apr 27, 2026

Music Videos Belong in the Living Room Again

From MuchMusic to smart TVs, the music video is becoming a discovery asset again

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Unlock the Hook That Blows Up Your Track

Dec 4, 2025

Unlock the Hook That Blows Up Your Track

A step-by-step method for finding the moments that make listeners stop, watch, and share.

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Welcome to Ai&R Hook Lab: 30 Scroll-Stopping Hooks for One Song
LockSimple

Oct 30, 2025

Welcome to Ai&R Hook Lab: 30 Scroll-Stopping Hooks for One Song

The first line someone reads might be the reason they stay.

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The Four Wavelengths

Oct 16, 2025

The Four Wavelengths

How release guru empowers artists at every stage

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“User Content” ≠ Your Masters
LockSimple

Sep 18, 2025

“User Content” ≠ Your Masters

Spotify pivots back to Social: What the New “User Content” Terms Really Mean

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If You’re Getting Overlooked, This Might Be Why

Sep 16, 2025

If You’re Getting Overlooked, This Might Be Why

The Secret Sauce Behind Magnetic Artist Brands

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Beyond Playlists: Why Your Music Has to Be the Centre of Your Story

Sep 11, 2025

Beyond Playlists: Why Your Music Has to Be the Centre of Your Story

Streams don’t build careers — stories do. Here’s how to connect with fans, keep your music at the forefront, and build momentum that lasts.

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Spotify Ads That Work: Spark the Algorithm with Marquee & Showcase
LockSimple

Sep 9, 2025

Spotify Ads That Work: Spark the Algorithm with Marquee & Showcase

A playbook for on-platform Spotify ads that compound into spins on Release Radar, Radio, and Discover Weekly — with an automatic 22% CPC discount for release guru Distributed releases

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Introducing: Build Your Artist Universe
LockSimple

Aug 1, 2025

Introducing: Build Your Artist Universe

A 3-Part Ai&R Journey from Story to Strategy

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Timing is Everything: Crafting Your Perfect Release Strategy

Jul 8, 2025

Timing is Everything: Crafting Your Perfect Release Strategy

How Thoughtful Timelines Transform Good Campaigns into Great Ones

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Office Hours: Spring & Summer

May 20, 2025

Office Hours: Spring & Summer

Release timelines, brand identity, metadata

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Apple Music Album Motion: Specs, Strategy, and Submission

May 14, 2025

Apple Music Album Motion: Specs, Strategy, and Submission

Turn your album art into a living, breathing part of your release campaign

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Spotify Canvas: Small Loop, Big Vibe

May 13, 2025

Spotify Canvas: Small Loop, Big Vibe

A quick guide to creating compelling Canvas visuals that boost engagement

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The Role of AI in Music Production and Marketing

Mar 22, 2025

The Role of AI in Music Production and Marketing

Discover how AI is transforming the music industry, from revolutionizing music creation to optimizing distribution and marketing.

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Introducing Human-Resources

Mar 21, 2025

Introducing Human-Resources

release guru’s New Wavelength to Power Modern Music Careers

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Deep Dive: Understanding the release guru Ad-Wallet Program
LockSimple

Mar 14, 2025

Deep Dive: Understanding the release guru Ad-Wallet Program

Part 3 of 3: Ad-Wallet Timeline, Marketing Workflow, and Optimization

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Deep Dive: Understanding the release guru Ad-Wallet Program
LockSimple

Mar 14, 2025

Deep Dive: Understanding the release guru Ad-Wallet Program

Part 2 of 3: How release guru Calculates DSP Revenue Projections

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Deep Dive: Understanding the release guru Ad-Wallet Program
LockSimple

Mar 14, 2025

Deep Dive: Understanding the release guru Ad-Wallet Program

Part 1 of 3: Elevating Artist Catalog Performance

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Short-Form, Big Impact: Why Video is Your Secret Weapon for Music Promotion
LockSimple

Mar 6, 2025

Short-Form, Big Impact: Why Video is Your Secret Weapon for Music Promotion

A Complete Guide to Creating a Winning Social Strategy

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10 Little-Known Strategies to Upload, Market, and Launch Your Music Successfully

Mar 4, 2025

10 Little-Known Strategies to Upload, Market, and Launch Your Music Successfully

Unlock Hidden Tips to Boost Your Music's Reach, Maximize Engagement, and Stand Out in the Music Industry

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Charli XCX's Brat Era Is The Ultimate Guide To Authentic Music Marketing.

Feb 18, 2025

Charli XCX's Brat Era Is The Ultimate Guide To Authentic Music Marketing.

How the pop disruptor built an iconic campaign by rejecting the ordinary and embracing her niche.

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Crafting the Perfect Music Release Strategy

Feb 13, 2025

Crafting the Perfect Music Release Strategy

Mastering Your Music Release Strategy: Key Elements for Building Pre-Release Buzz, Strategic Partnerships, and Long-Term Success

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Ad Wallet Explained

Feb 13, 2025

Ad Wallet Explained

How to Supercharge Your Music’s Growth

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The Evolution of Music PR: Tactics That Work in 2025

Feb 12, 2025

The Evolution of Music PR: Tactics That Work in 2025

Effective Music PR Strategies for 2025: How to Stand Out in a Crowded Market

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Step-by-Step Guide To Navigating the Music Industry as an Emerging Artist

Sep 11, 2024

Step-by-Step Guide To Navigating the Music Industry as an Emerging Artist

Discover tips on marketing, branding, distribution, and managing your career for lasting success

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