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Deep Dive: Understanding the release guru Ad-Wallet Program

Part 3 of 3: Ad-Wallet Timeline, Marketing Workflow, and Optimization

Author

Nich Davies
14 Mar • Reading Time: 2 minutes

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The release guru Ad-Wallet Program is a revolutionary tool for amplifying catalog performance on streaming platforms. In this final part of the series, we focus on the program's timeline, workflows, and tips for optimizing its impact on your marketing strategy.

Why Timelines Matter: Delivering Timely Results and Maximizing ROI

In the fast-paced music industry, timing is everything. The success of a campaign often depends on how well it aligns with release schedules, audience trends, and DSP algorithm cycles. The Ad-Wallet is designed to streamline this process, removing guesswork and ensuring that marketing campaigns are delivered at the optimal time for maximum impact.

Key Benefits of Timely Campaign Execution:

  • Audience Engagement Peaks: Align campaigns with release windows to capture audience excitement and boost streams.

  • Algorithmic Advantages: Leverage platform algorithms (e.g., Spotify’s Release Radar) by delivering consistent activity during critical periods.

  • Enhanced ROI: By automating funding and activation, the Ad-Wallet ensures that resources are allocated effectively, reducing wasted effort and maximizing catalog value.

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  • • Low monthly subscription for full access to release guru including Ai&R Chat, Think-Tank, and Marketing-Team
  • • All members can submit audio and music video releases to the A&R for commercial release; there is no upfront fee for global distribution of a commercial music release.
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