Think-Tank
release guru's marketing resource hub, providing expert industry insights to equip artists with the tools and knowledge to thrive in their careers.
Connect
How release guru empowers artists at every stage
A 3-Part Ai&R Journey from Story to Strategy
A step-by-step method for finding the moments that make listeners stop, watch, and share.
The first line someone reads might be the reason they stay.
More money won’t fix a broken model. It’s time to dismantle the bureaucracy and rebuild a funding system that actually serves artists.
A quick recap on Tech and Hospitality Riders
A little kindness goes a long way
Why Spotify should treat Canvas as official video artwork tied to the release, not a swappable social slot.
Spotify pivots back to Social: What the New “User Content” Terms Really Mean
The Secret Sauce Behind Magnetic Artist Brands
Streams don’t build careers — stories do. Here’s how to connect with fans, keep your music at the forefront, and build momentum that lasts.
A playbook for on-platform Spotify ads that compound into spins on Release Radar, Radio, and Discover Weekly — with an automatic 22% CPC discount for release guru Distributed releases